Hilton Hotels Project : Beautiful Landscapes, Relaxing Vibes, and Behind the Scenes
I recently shot a Hilton Advertising campaign for GSDM at a couple of the their properties in Hawaii and San Francisco. It was a very fast-paced schedule but there were so many beautiful views and the weather was perfect. The serene atmosphere at each hotel made the shooting process a breeze! It was a three-parter; we shot stills, video, and drone work. We’d set up lifestyle scenes; shoot the stills, then I would direct the actors for a video segment, followed by aerial drone work using the lifestyle scene. The campaign ran at airports all over the US as billboards and video displays. Some of the video work appeared in that long video screen display at the American Airlines terminal at JFK between the Check-in area and the Gates. That was fun to see as I was on my way to fly to another location. Below is my director’s cut from the footage.
Director/Photographer: Chris Sanders
Client: Hilton Hotels & Resorts
Agency: GSD&M
Creative Director: Jon Williamson
Associate Creative Director: Leigh Browne
Art Director: Verenice Lopez
Art Producer: Nicole Lloyd
Behind the Scenes
Aaptiv – Running Around with their Training App
I had the opportunity to chase, direct, and photograph some very active actors and models for Aaptiv, a fast growing and exciting exercise app. We shot stills and videos over several cold days last Fall here in New York City. In video, we used a rickshaw to track the runners on the street. Rather bouncy in certain areas of cobblestoned Soho!
Here’s a sampling of the stills we were doing.
The Hotel Lifestyle: Thompson Nashville
The Thompson Nashville is a beautiful, hip new hotel in the Gulch Area. My team and I were hired to shoot a range of imagery for the hotel from Lifestyle to Interiors. The Talent were all local. Working with the Thompson Marketing team, we created a number of scenarios over a week of shooting.
It was a pleasure to shoot there, the rooms had some great details that helped motivate the actor models. Great town, I would love to shoot there again.
Thompson Hotels: Lifestyle in Motion and Stills
Back again with another short video filmed for Thompson Hotels, this time in Toronto and New York. Working with a great team, we created both motion and still imagery to give the client more from the production. In both video and stills, we are storytelling a “day in the life”. Or rather, a romantic night.
Credit
Creative Director: Scott Williams
Agency Producer: Kelly Kruse
W Magazine: Brian Belott
My portrait session with Brian Belott was in the Annual Arts Issue of Conde Nast’s W Magazine. Brian is a multi-faceted artist who works in a variety of mediums. Several of his pieces are in MOMA’s Collection. One of the areas he explores is the use of found objects to create collages or used as part of larger paintings. His studio contains tons of material from his New York street search for objects. He also has performed on stage, at times lighting his hair on fire. It was a pleasure to see his process and shoot a variety of sit-ups with him.
For more from my artists series, check out projectartist.info.
